Ollie is explaining the concept of searching the future internet. All the search engines we've been looking at until now are searching for things that have already been put on the web. We are always looking backwards. It is very important to set alerts for things that will be published about you or a thing online in the future. That's the meaning of "searching the future internet".
The best service for this function is google alerts. With google alerts you can set up certain search terms and google will update you on a regular basis.
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